Gamification as motivator in crowdsourcing initiatives

Motivation is one of the key points when planning a crowdsourcing initiative. But, what if the task proposed does not have any intrinsic motivation per se? What happens if you can not reward with money because lack of resources? In these cases, if the initiative fits the requirements, gamification can be a good choice. Sigue leyendo

The legislative situation of crowdfunding in Spain: the “Promotion of Corporate Financing” law

The Spanish government published over a week ago the draft of the law that will regulate the equity-based and lending-based crowdfunding. Here I discuss the draft, highlighting what I consider are the pros and the cons. Sigue leyendo

How to join crowdfunding, [open] innovation and wisdom of crowds: IBM 1×5 project

Crowdfunding is usually more appropriate for people with projects, entrepreneurs, etc.. but it is not clear how can it fit within a large company. In this post the IBM 1×5 project is analyzed, a clear example of how crowdfunding can be used within a large company and how it can be used for more than just funding projects. Sigue leyendo

Family is the most important thing… also in crowdfunding

As in “The Godfather” movie, in crowdfunding also happens that “the family is the most important thing” (to some extent). The well-known phenomenon of the three Fs, which occurs in other types of investment, has a special importance in crowdfunding. Find out why. Sigue leyendo

The use of smartphones in crowdsourcing initiatives

When you think of launching a crowdsourcing initiative, you usually think about how to get the crowd, the Internet media to be used: a website, social networking, twitter, facebook, etc.. but you must also think about the use of mobile devices and the potential involvement they may have in crowdsourcing initiatives. Sigue leyendo